Adding a User to Google Business Profile

guy holding phone learning how adding a user to google business profile

Managing access to your Google Business Profile is essential for keeping information accurate and ensuring smooth operations. Whether you’re delegating tasks, collaborating with your team, or bringing in external help, understanding how adding a user to Google Business Profile is key to efficiency and success.

Adding users is simple, but it’s crucial to assign the right permissions. This guide will walk you through the entire process, from accessing your profile to sending an invitation, ensuring you stay in control while sharing responsibilities.


How to Add a User to Google Business Profile

Step 1: Log In to Your Google Business Profile

✔️ Go to Google Business Profile and sign in with the account associated with your business.
✔️ Make sure your account has admin permissions, as only authorized users can manage access.


Step 2: Access Business Profile Settings

✔️ Once logged in, locate the three-dot menu next to your profile’s strength indicator.
✔️ Select “Business Profile Settings” from the dropdown menu.

This section lets you control all aspects of your profile, including user access.


Step 3: Open the “Managers” Section

✔️ Within the settings menu, find and click on the “People and access” or “Managers” tab.
✔️ Here, you can view and manage current users.


Step 4: Invite New Users

✔️ Click the blue “Add” button or “Invite new managers” option in the top-right corner.
✔️ You’ll now be prompted to enter the details of the person you want to add.


Step 5: Assign User Roles

✔️ Enter Email Address: Provide the email address of the individual.
✔️ Select a Role:

  • Owner: Full access except for removing the primary owner.
  • Manager: Can edit information, respond to reviews, and manage posts but can’t add/remove users.
  • Site Manager: Limited access to edit basic info and view analytics.

✔️ Choosing the right role ensures appropriate access for each team member.


Step 6: Send the Invitation

✔️ After completing the details, click “Invite” to send the request.
✔️ The invited user will receive an email with instructions to accept.

Once accepted, they’ll have access to your profile based on their assigned role.


What to Expect After Adding a User

For Invited Users

✔️ The invited user will get an email with a link to accept the invitation.
✔️ Their access will activate immediately upon acceptance, letting them manage tasks based on their role.

Limitations for New Owners

✔️ During their first week, new owners can’t delete the profile or remove other users.


Best Practices for Managing User Access

✔️ Assign Roles Wisely: Only give owner or manager roles to trusted individuals.
✔️ Keep It Current: Regularly review and update user permissions.
✔️ Avoid Google Groups: Only individual email addresses can be added to maintain accountability.


Why Adding Users to Google Business Profile Matters

By adding a user to Google Business Profile, you:
✔️ Streamline operations by delegating responsibilities.
✔️ Improve collaboration between team members and external partners.
✔️ Maintain accuracy and control over your business information.


Conclusion: Simplify Your Operations

Learning how to add a user to Google Business Profile is a simple yet vital step in effective business management. By delegating tasks and assigning roles strategically, you can:
✔️ Save time.
✔️ Improve productivity.
✔️ Focus on growing your business.

Take a few minutes today to set up or review your user permissions—it’s a small task that can make a big difference in your business’s efficiency!


FAQs

Who can add or remove users in Google Business Profile?

Only the primary owner of the profile can add or remove users. Other roles, such as Managers or Site Managers, do not have this level of administrative authority.

What are the differences between Owner, Manager, and Site Manager roles?

  • Owner: Full control over the profile, including adding/removing users (except the primary owner).
  • Manager: Can edit business information, respond to reviews, and create posts but cannot add or remove users.
  • Site Manager: Limited to managing locations, viewing analytics, and editing basic information.

What should I do if the invited user doesn’t receive the email?

  • Ask the user to check their spam or junk folder for the invitation email.
  • Resend the invitation from the “People and access” or “Managers” section.
  • Verify that the email address was entered correctly during the invitation process.

By addressing these common concerns, you can ensure a hassle-free experience when managing user access in your Google Business Profile.

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